Alabama Companies Directory List

mapbig company is a professional cross-border direct mail companies. The company has 40 million records in corporate databases, including Europe, the United States, almost all enterprises in China's information, if you want to do direct mail, please contact us. msn: mapbig#hotmail.com

Targeting - Historically, the most important aspect of direct mail was its ability to precisely target previous customers. If a suitable list was available, it could do a good job of targeting prospects. Personalization - Direct mail can address the customer personally and be tailored to their needs based on previous transactions and gathered data. Optimization - Because of its direct accountability, direct mail can be tested to find the best list; the best offer; the best timing (and many other factors). Then the winning tests can be rolled out to a wider audience for optimal results. Analysis - The bulk mailing is large enough to allow statistical analyses. For example the results can be analysed to see in detail the performance of individual offers in say a squinch report which shows sales per square inch. With suitable media or source codes, the performance of lists can be captured. These enable better selection of offers and lists for future mailings. Accumulation - Responses (and non-responses) can be added to the database, allowing future mailings to be better targeted. Advocates make the following arguments ...

Efficient use of advertising dollars
Highly selective, targeted and personalized Flexible High quality reproduction Response easily measured 87% of consumers are either “very” or “quite” satisfied with the products they buy through Direct Mail 56% of consumers said that value for money was the main benefit of buying through Direct Mail, whilst 63% said convenience.